Marketing Embalming

3 CEUs all from the comfort and convenience of your office or home!

Marketing Embalming

Thursday, March 17, 2011

12pm EST & 9am PST

With cremation on a steady rise in North America, it is becoming harder to “Market the Value” embalming. Robin Heppell who has been speaking throughout North America about trends and technology, tackles one of his toughest questions yet…”How can you market embalming when families don’t even want a casket?” Stay tuned for his multi-pronged approach for families to say Yes to embalming.

The objective of this training session is to emphasize the importance of having client families say YES to embalming and outline to implications for the family (and the profession) if they decline embalming. After completing this training session the attendee will have a better understanding of importance of performing each embalming to achieve the best possible results and also to be better prepared when talking to the client family about the embalming.

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Never taken an online seminar before?

Online Seminars include: Viewing PowerPoint slides and computer demonstrations via the Internet from your personal computer. Interactive features such as polling (allowing you to respond online to speaker questions) and a simple online “chat” feature that lets you key in your questions for the speaker.

How Do I Participate? It’s easy! Approximately one week before the event, you will receive an email from the organizers with information about joining the teleconference or web seminar and downloading handouts.

What Are The Minimum Requirements? All you need to participate is an email address, internet access, and a computer with speakers or if you do not have speakers you can use your telephone to dial into the webinar but long distance charges may apply. These online seminars integrate audio conferencing and web-based presentations that feature an expert educator in an interactive experience. They run directly in your web browser, allowing you to “gather” together and easily communicate with others no matter your geographic location. Participants can log/dial in from anywhere – work, home or even a hotel room – to attend.

Eligibility for Continuing Education Credits? To be eligible to receive your Continuing Education Credits, you must register under your own name and have a dedicated computer with an Internet connection, and attend and participate the entire online seminar. Participation will be measured by 4 criteria:

  • Registration in licensee name
  • On-time arrival for seminar
  • Participation in Online Polls
  • Attendance monitoring*
  • Post seminar survey completion

* Attendance monitoring is part of the GoToWebinar technology that monitors if the participant has the seminar window active, meaning that the participant has not opened other computer programs – such as checking emails, using chat programs, or surfing other websites. Sharing computers is not permitted as the above criteria cannot be measured. The following are scenarios that are NOT permitted:

  • Two licensees sharing the same computer
  • One licensee sharing the computer with administration staff or other staff members who need it for tasks for the funeral home

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Copyright © Funeral Director CEUs · BY ROBIN HEPPELL, CFSP | Continuing Education Courses for Funeral Directors and Embalmers